Kinetisense Newsletter

Version 3 , December 2021

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Clinical Monetization Strategies

Kinetisense 3D Balance

The Kinetisense balance module is a state-of-the-art markerless motion capture assessment that will act as the “differentiator” for your clinic.

Expand the walls of your clinic and drive additional revenue with the following strategies…

1. Concussion Baseline Screening

Appropriate for Athletes

  • Ideal for sports that tend to include contact (i.e., football, hockey, basketball, wrestling, boxing, martial arts, soccer, rugby, etc.).
  • Assess each athlete prior to the beginning of their season. This will provide an objective baseline score that can be referred back to if the athlete experiences a head injury. 
  • Mid-season baseline testing should be done on youth and teenage athletes, as they are still growing. For these athletes, it is recommended to keep baselines current throughout the season.
  • The Kinetisense system is portable and can be taken to the athlete or team’s training location.

Monetization Strategies

  • Fees charged per athlete or per team result in an initial increase in revenue.
  • Athletes who undergo baseline testing often return to the practitioner for evaluation and treatment of other injuries they sustain. This provides a continuous source of revenue generation.
  • When used as a comparative tool, having a baseline scoring system helps with patient retention during the rehabilitation process.

◊ Billing Strategies

  • For baseline screening, it is recommended to apply a charge to each athlete who is assessed. Fees typically range from $40-60 per athlete.
  • If an injury occurs, the athlete should visit the practitioner who performed the assessment at their clinic. A new patient fee can be charged, as well as a baseline reassessment fee. We recommend discounting the price for athletes who have previously undergone a baseline assessment, as this encourages them to continue to receive care from the clinic/practitioner. 

2. Balance Screening

General Intake 

  • It is recommended that every new patient completes a balance screen. This will allow the practitioner to perform a comparative balance assessment on that patient if they are injured in the future. 
  • The comparative report can be used to strengthen a medico-legal case or be presented as proof to insurance companies that continuing care is necessary for an individual. It can also help with patient retention in regard to a treatment plan. 

Monetization and Billing Strategy

  • In addition to the typical new patient fee for a baseline concussion screen, there can be a separate fee for a balance screen. This will be valuable to the patient if they are ever injured, so it can be advertised as something that will benefit them. 

3. Chronic Conditions or Vestibular Disorders

  • For the treatment of chronic conditions, it is beneficial to have an objective tool that can monitor improvements or rate of decline over time.
  • Increase patient retention and patient homecare.

Monetization and Billing Strategy

  • In addition to the typical new patient fee for a baseline concussion screen, there can be a separate fee applied.
  • Patients should be reassessed every 3-4 treatments, or more often if deemed necessary by the practitioner.

4. Geriatric Care

  • Research has shown that 31% of persons over 65 and 50% over 80 experience one fall per year. Falls are also responsible for 90% of all hip fractures, which can decrease life expectancy 10-15%.
  • An individual’s ability to balance can provide practitioners with critical insight into their fall risk. 
  • Comparative balance scores can be used to help physicians adjust a patient’s treatment plan. They can also be used to see what effect different prescribed medications have on a patient’s balance and fall risk. 
  • Patients who require more frequent balance assessments are: 
    • Those who score below 80 on the Kinetisense Geriatric Balance Protocol.
    • Those who report multiple falls during screening.
    • Those who are being evaluated after a recent fall (after acute injuries are identified and treated).
    • Those who are preparing to undergo a surgical procedure.
    • Those who are taking prescription drugs that could impact balance.

Monetization and Billing Strategy

  • Provides a good opportunity for practitioners to develop a partnership with senior living homes in the community.
  • The portability of the Kinetisense system allows for it to be taken directly into senior living facilities. This eliminates the issue of having to transport residents of the facility to the clinic for assessments. 
  • Initial assessment fee and reassessment fees can be charged per resident. 

New CPT Codes

Kinetisense is a patented advanced functional movement software. The real-time, video-based reporting system enables practitioners to eliminate the guesswork that’s often involved in movement assessments.

Importantly, the modules/assessments within Kinetisense such as KAMS, Functional, ROM, and Posture each have a CPT code assigned to them. Medical coverage of up to $35.00 is available to clients. 

The new CPT billing codes can be accessed on our Vault. After purchasing a license, you will be given a username and password that can be used to view the document.

Please contact us for more information

Kinetisense Software

Kinetisense software provides real-time analysis and easy to understand reporting for motion capture in all planes.

The proprietary algorithms of Kinetisense allow for enhanced joint location and movement tracking accuracy. They also help remove outlier data over the course of the movement.

This software changes the way that practitioners and trainers interact with their patients and clients, and as a result can help improve the overall quality of healthcare and performance training.

Increasing Disability Benefits for Veterans with Kinetisense – A Case Study

For personal reasons, this veteran wishes to remain anonymous.

After sustaining a hip injury while serving in the army, one Canadian veteran struggled for 17 years with constant pain and discomfort. During this time, he was unable to play with his kids, participate in social activities, and work efficiently. It was only after his quality of life began to deteriorate further that he decided to see his doctor again.

His hip was found to be in far worse shape than originally thought, which resulted in hip replacement surgery. After the surgery, his extent of disability was deemed to be 3%, despite the drastic differences in hip AROM between the left and right hip. With the completion of a Kinetisense Advanced Functional Movement Screen (KAMS) and Hip AROM assessment, his extent of disability was changed from 3% to 17%. The increased disability benefits he received gave him access to soft tissue therapy, which finally helped relieve his pain and restore function.


Increased Disability Benefits

“I am eternally grateful for a team of medical professionals for navigating this time with me. To have a wonderful group of people fight for me to gain my life back is a gift I cannot repay.” – Canadian Army Veteran

The main advantage of the Kinetisense Advanced Movement Screen is that it detects areas of dysfunction in the entire body. Being able to provide raw, objective data from a patented company (Kinetisense) helps prove to insurance companies that veterans are entitled to the benefits they have applied for. 

Understanding and Preventing Workplace Injuries

Workplace injuries are a major public health issue around the world, with an estimated 317 million occurring each year (1). In Canada and the United States, there were approximately 1,130,245 work-related injuries that occurred in 2018 alone (2). The most commonly reported workplace injuries are strains and sprains, cuts/open wounds, contusions, fractures, and other chronic joint or muscle conditions (3, 4, 5). Out of the many possible causes, overexertion and slips, trips, and falls have been found to account for the majority of these injuries (6).

In addition to the physical pain and disability that these injuries can cause, they also place a substantial economic burden on individuals, employers, and society. For employers in particular, workplace injuries come with a number of direct and indirect costs. Costs that are tied directly to the injury are referred to as direct costs, and usually include workers’ compensation payments, medical expenses, and costs for legal services (7). Indirect costs on the other hand are any additional, unexpected costs associated with the injury. These include costs related to lost productivity, training replacement employees, and repairing damaged equipment and property (7). Indirect costs are 2 to 10 times as expensive as direct costs, and as a result can have a long-term financial impact on a company (8).

Given what is known about workplace injuries and the negative effects they can have, it is crucial that preventative measures such as pre-employment screening be implemented. Kinetisense has developed a tool to assess injury risk that is cost-effective, accurate, and portable. This 12-part functional movement screen, known as the Kinetisense Advanced Movement Screen (KAMS), identifies asymmetries and restrictions in range of motion for key movements and provides a quantitative representation of injury risk. Utilizing a tool such as KAMS will not only help prevent workplace injuries from occurring, but will also allow employers to ensure workers are fit to perform the tasks required of them while on the job.


  1. Abdalla, S., Apramian, S. S., Cantley, L. F., & Cullen, M. R. (2017). Occupation and risk for injuries. In C. N. Mock, R. Nugent, O. Kobusingye, & K. R. Smith (Eds.), Injury prevention and environmental health (3rd ed., pp. 97–132). The World Bank. 
  2. National Safety Council. (n.d.). Work-related nonfatal injuries around the world.
  3. Government of Alberta. (2021). Workplace injury, illness and fatality statistics: Provincial summary 2019. Retrieved from
  4. U.S. Bureau of Labor Statistics. (2020). Employer-reported workplace injuries and illnesses: 2019. Retrieved from
  5. Australian Bureau of Statistics. (2018, October 30). Work-related injuries. Retrieved November 17, 2021, from
  6. National Safety Council. (n.d.). Top work-related injury causes. Retrieved November 17, 2021, from
  7. Occupational Safety and Health Administration. (n.d.). Business case for safety and health: Costs. Retrieved November 17, 2021, from
  8. OSHAcademy. (n.d.). Direct and indirect costs of accidents. Retrieved November 17, 2021, from